Post-Launch Guide

Maintenance Cost
After Launch (UAE)

Launching is not the end of the cost — it is the start of maintenance. In the UAE, ongoing app support typically runs AED 1,500–7,000+ per month plus hosting and store fees. Here is what you are actually paying for.

What You Pay For

What Maintenance Actually Covers

Bug Fixes & Monitoring

Crash monitoring, error tracking and same-day fixes for issues that appear after real-world use.

OS & Device Updates

Compatibility with new iOS, Android and device releases so your app never breaks on update day.

Hosting & Infrastructure

Servers, databases, CDN, storage and API uptime — the running cost of keeping your app live.

Security & Patches

Dependency updates, vulnerability patches and compliance maintenance for fintech or healthcare data.

Store & Account Fees

Apple Developer Program and Google Play Console fees, plus annual renewals and metadata upkeep.

Performance & Growth

Speed optimisation, analytics review and small feature improvements based on user behaviour.

Support Plans

Ongoing Maintenance Plans

Essential

Live MVP or low-traffic app

AED 1,500 / month
  • Monitoring & critical bug fixes
  • OS compatibility updates
  • Hosting up to basic tier
  • Monthly health report
Get Essential
Most Popular

Growth

Scaling app with active users

AED 3,500 / month
  • Everything in Essential
  • Faster response SLA
  • Security patches
  • Small monthly improvements
  • Analytics & conversion review
Get Growth

Scale

High-traffic or complex platform

AED 7,000+ / month
  • Everything in Growth
  • Dedicated engineer time
  • Compliance & audit support
  • Load optimisation
  • Roadmap & release management
Get Scale
Cost Drivers

What Changes the Monthly Cost

Maintenance is not one price. It scales with usage, complexity and how much active development you want each month.

Take over an existing app
  • User volume and data stored
  • Number of integrations and third-party APIs
  • Compliance requirements (fintech, healthcare, DIFC)
  • Frequency of feature releases
  • Team seniority and response-time SLA
  • Whether hosting is included or billed separately
Knowledge Base

Frequently Asked Questions

FAQ

Common Questions

Routine maintenance in the UAE typically runs AED 1,500–7,000+ per month in 2026, plus hosting and store fees. A simple app needs the lower end; a high-traffic or regulated app needs more. Plan for roughly 15–20% of the original build cost per year.

Usually not. The build price covers creating the app. Maintenance, hosting, store fees and ongoing improvements are separate. Always confirm what is included so there are no surprises after launch.

Apps break over time — new OS versions, expired APIs, security flaws and performance decay. Skipping maintenance leads to crashes, bad reviews and lost users. Light, consistent maintenance prevents most of it.

Hosting is often billed separately or bundled into a plan. Store fees (Apple Developer Program and Google Play Console) are annual and are typically the client responsibility, though we can manage them for you.

Yes. We offer software takeover and rescue for apps built elsewhere, including AI-generated apps. We stabilise, patch and maintain them under a clear monthly plan.

Monitoring and hosting must stay on for the app to remain live, but the level of active development can scale up or down month to month depending on your roadmap.

Building from scratch? See our mobile app development service, rescue a rejected build with App Store Rescue, or hand over an existing product via software takeover.

Planning the build? See app development costs in Dubai and map your launch timeline. Worried about rejections? Read why apps get rejected from the App Store.

Keep It Live.
Keep It Growing.

Predictable maintenance, no surprise downtime. Get a clear monthly plan today.

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