OpenAI Ads pricing

OpenAI Ads pricing, kept honest.

Two costs, clearly separated: your advertising budget goes to OpenAI, and the management fee goes to ControlShift. Plans from one-time setup to full monthly management.

Your ad spend

Paid directly to OpenAI for media. It is set by the auction, your market and your goals — beginning with a controlled test budget.

ControlShift management fee

Paid to us for strategy, setup, ads, landing pages, tracking, optimisation and reporting. This is where our pricing plans apply.

Management plans

Choose how much control you want to hand over.

Campaign Setup

One-time launch engagement

One-time

A launch-ready OpenAI Ads campaign, built properly.

  • Account & eligibility check
  • Campaign strategy & structure
  • Ad group & budget configuration
  • Ad creation
  • Conversion tracking setup
Get Setup
Most popular

Monthly Management

Ongoing optimisation

AED XXX/month

Continuous management of an active campaign.

  • Campaign monitoring & optimisation
  • Ad & landing-page testing
  • Budget management
  • Performance analysis
  • Monthly reporting
Start Management

Growth

For scaling businesses

Custom

Multiple campaigns, markets and channels.

  • Multi-market campaigns
  • Multiple services / products
  • Advanced conversion tracking
  • Multi-channel PPC coordination
  • Dedicated strategy
Let's Talk

Exact pricing is scoped per business after a short call. We keep fixed-price commitments on deliverables we fully control, and stay transparent about anything the platform sets.

Budget guidance

How much should you spend on OpenAI Ads?

It depends on your industry, market, audience and objectives. The reliable pattern is to start with a controlled test budget, learn what converts, then scale the winners.

Why separate the two?

Some agencies roll ad budget and fees into one confusing number. Keeping them separate means:

  • You see exactly what the media costs
  • You see exactly what management costs
  • Spend decisions stay transparent — no opaque margins
  • Scaling budget does not change our fee structure

Get a scoped quote

Get an OpenAI Ads plan priced for your business.

FAQ

OpenAI Ads Pricing: Frequently Asked Questions

OpenAI Ads are auction-based and your ad spend depends on industry, market, targeting and competition. We recommend starting with a controlled test budget and scaling based on performance — there is no one-size-fits-all number.

Yes. Your advertising budget is paid directly to OpenAI. The management fee is paid to ControlShift for strategy, setup, creative, tracking, optimisation and reporting.

Eligibility validation, campaign strategy, structure, ad groups, budget configuration, ad creation and conversion tracking — a one-time fee to get the campaign launch-ready.

Once a campaign is live, management keeps it improving: monitoring, testing, budget tuning and reporting. We recommend it for businesses actively acquiring leads.

Yes. Growth and multi-channel engagements are priced per campaign, market and scope after a scoping call.