
House of Mores — Luxury Couture & Designer Eveningwear E-Commerce
A high-end Shopify e-commerce boutique for House of Mores, showcasing luxury eveningwear, couture gowns, and contemporary designer collections for UAE and GCC clients.
Built for Speed.
Designed for Business.
House of Mores delivers a smooth experience that helps businesses discover, enquire and source the right products — faster.
Haute Couture Collections
Curated eveningwear, galas, and special occasion dresses organized by collection and silhouette.
Frictionless Mobile Checkout
One-touch checkout with Apple Pay and local credit cards natively processed in AED.
WhatsApp Concierge
Direct messaging connection for bespoke fittings, sizing advice, and VIP consultations.
High-Resolution Visuals
Optimized zoomable photography highlighting delicate fabrics, beadwork, and couture tailoring.
Client
House of Mores
Timeline
6 Weeks
Location
Dubai, UAE
Secure & Reliable
Enterprise-grade security
High Performance
Optimized for speed
Scalable Solution
Built to grow
Ongoing Support
Always here to help
House of Mores (Mores Couture) is an upscale fashion and couture house creating exquisite evening dresses, red carpet attire, and special-occasion wear for women across the UAE and GCC.
House of Mores Team
House of Mores
Delivery snapshot
Designed, built and launched
A documented website project completed by Control Shift, with the delivery scope, technology choices and launch evidence shown on this page.
- Status
- Launched
- Completed
- 2026
- Scope items
- 6
- Core technologies
- 6
What We Delivered
In response to House of Mores's vision, we delivered a fast, clean digital product. A straightforward interface, quick responses, and a backend built to scale — the platform is ready for the next stage.
Delivery Benchmark
100% On-Time Delivery & Performance Optimization
Custom Shopify Storefront Architecture
Bespoke Lookbook & Collection Browsing
Optimized Product Detail & Sizing Guide Pages
Fast UAE Checkout with Apple Pay & Credit Cards
WhatsApp Order Concierge & Support Flow
Mobile & Tablet Responsive Performance Tuning
Technologies Used
Using solid tooling to build fast, reliable
apps that scale.
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Shopify
E-commerce platform powering catalogue management, secure checkout, and order fulfillment.
Liquid & Theme Engine
Custom Shopify Liquid architecture engineered for lightning-fast collection rendering.
Tailwind CSS
Utility-first responsive styling tailored for refined typography, subtle luxury animations, and mobile fluid layouts.
Apple Pay & UAE Gateways
Frictionless one-touch checkout optimized for UAE debit/credit cards and mobile wallets.
Key Features

Curated Designer Collections
Elegant collection pages organizing couture gowns, evening dresses, and statement pieces with smooth filtering.

Effortless Mobile Checkout
Streamlined checkout journey supporting currency in AED, fast credit card processing, and Apple Pay on mobile.
The Process
Brand & Visual Strategy
Defined the digital identity to mirror the refined luxury of the House of Mores atelier and eveningwear collections.
Shopify Storefront Design
Crafted custom page templates with generous whitespace, high-impact typography, and immersive imagery.
Payments & Regional Shipping
Configured local UAE currency (AED), payment gateways, and regional delivery rules across the GCC.
Performance & Launch
Rigorous mobile testing, image compression, and analytics setup ensuring a polished launch experience.
What Challenges We Tackled
High-Resolution Visuals vs Mobile Speed
Delivering rich zoomable imagery of delicate fabrics and beadwork without sacrificing sub-2-second mobile load speeds.
Seamless Mobile Purchasing
Ensuring luxury shoppers can navigate effortlessly from lookbooks to one-click Apple Pay checkout on smartphones.
Delivering Tangible Results
Our collaboration didn't just end with a launch. We built a system that drives growth, efficiency, and market leadership for House of Mores.
Bespoke Shopify theme showcasing high-resolution couture collections
Mobile-first checkout optimized for UAE cards, Apple Pay, and COD
Seamless WhatsApp concierge integration for personalized fitting queries
Sub-2-second mobile load time with responsive media optimization
Common Questions
House of Mores is built on Shopify, leveraging custom theme architecture, high-speed mobile layouts, and secure checkout.
Yes, the storefront natively displays prices and processes payments in AED, with support for major credit cards and Apple Pay.
The store features direct WhatsApp concierge integration, allowing clients to consult directly with the team regarding sizing and bespoke orders.
Trusted by Visionary Founders
"Control Shift has been instrumental in reshaping our digital strategy. Their commitment to excellence and deep industry knowledge set them apart."
Asif Shuja
FOUNDER GEOPOCONSULT
"Control Shift raised our online presence, and their solutions fit the way we actually run our business."
Hasan Dweik
CEO ULTRATEC 3D
"Control Shift delivered strong results for our brand — they executed cleanly from day one."
Yasir Arafeh
CEO ULTRATEC 4D
"Control Shift has been instrumental in reshaping our digital strategy. Their commitment to excellence and deep industry knowledge set them apart."
Asif Shuja
FOUNDER GEOPOCONSULT
"Control Shift raised our online presence, and their solutions fit the way we actually run our business."
Hasan Dweik
CEO ULTRATEC 3D
"Control Shift delivered strong results for our brand — they executed cleanly from day one."
Yasir Arafeh
CEO ULTRATEC 4D
"Control Shift has been instrumental in reshaping our digital strategy. Their commitment to excellence and deep industry knowledge set them apart."
Asif Shuja
FOUNDER GEOPOCONSULT
"Control Shift raised our online presence, and their solutions fit the way we actually run our business."
Hasan Dweik
CEO ULTRATEC 3D
"Control Shift delivered strong results for our brand — they executed cleanly from day one."
Yasir Arafeh
CEO ULTRATEC 4D
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Ready to build your shopify & luxury e-commerce solution? Let's talk
- Free technical consultation
- Project timeline & cost estimate
- Dedicated development team
WhatsApp Us
+971 54 483 2290Direct Email
[email protected]