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Google AdsIndia

Google Ads management for businesses across India.

Accountable paid search for Indian businesses: conversion tracking before spend changes, campaigns structured around real service areas, and reporting on cost per qualified lead rather than clicks.

152 city markets • 36 statesINR pricing

Google Ads & PPC Management for India businesses
Campaign strategy, tracking and optimisation for the India market.
You own the ad account No long-term lock-in Tracking fixed before spend changes Reporting on cost per qualified lead

Control Shift is a Dubai-based agency managing Google Ads for businesses in India and across India — with INR pricing, communication scheduled around Indian Standard Time (IST), and reporting you can check. Your ad account stays in your name and ad spend is paid directly to the platform.

Google Ads & PPC Management

What your paid-search programme needs to improve.

Search campaigns

Target the service, product and problem-aware searches India customers actually type.

Conversion tracking

Measure calls, forms, sales and booked consultations — not clicks and impressions.

Budget optimisation

Use search-term and performance data to cut irrelevant spend and fund what converts.

Location strategy

Align targeting with India and the wider areas your team can genuinely serve.

How we work

From audit to accountable spend in four stages.

  1. 1

    Audit & tracking

    We review the existing account, wasted spend and search terms, then fix conversion tracking so every call, form and sale is measured before any budget changes.

  2. 2

    Campaign build

    Campaigns, ad groups and ad copy are structured around your actual services and service area rather than a single catch-all campaign.

  3. 3

    Landing-page alignment

    We connect each campaign to a page that answers the search and makes the next step obvious, instead of dropping paid traffic on a homepage.

  4. 4

    Optimise & report

    Search-term reviews, negative keywords, bid and budget shifts every week, with reporting that shows cost per qualified lead.

Locations we cover

PPC Management in 152 India markets.

What's included

Every India engagement includes:

Account audit and wasted-spend review
Conversion tracking for calls, forms and sales
Keyword, competitor and search-term research
Ad copy written and tested per campaign
Negative-keyword and placement controls
Landing-page recommendations
Monthly reporting on cost per qualified lead
A named contact you can actually reach

Free PPC audit

See where your budget can work harder.

  • Search-term and wasted-spend review
  • Conversion-tracking and landing-page checks
  • Competitor and location-targeting observations
  • Practical next steps, prioritised by impact

Request a Free PPC Audit

Tell us about your business, target area and campaign goals.

Free Strategy Plan
NDAs Signed
Expert Advice
FAQ

Google Ads & PPC Management in India: FAQs

Yes. We run Google Ads accounts for businesses in 152 India city markets across 36 states, including Visakhapatnam, Vijayawada, Guntur, Tirupati and Rajahmundry. Delivery is remote, with reporting and communication scheduled around Indian Standard Time (IST).

Usually, yes — and it is normally the better option. An established account carries conversion history that a new one throws away. We audit structure, tracking, search terms and spend first, then rebuild in place wherever the history is worth keeping.

Search-term reviews, negative-keyword lists, match-type discipline, location and schedule controls, and landing pages that match the ad. Most accounts we audit lose a meaningful share of budget to searches the business could never serve — that is usually the first fix.

Management is quoted in INR after a free audit, based on account size, campaign count and how much build work is needed upfront. Ad spend is separate and paid directly to the platform. No lock-in contract, and the ad account stays in your name.

In practice, no. Campaign work is asynchronous and reporting is scheduled around Indian Standard Time (IST). What matters is whether the team understands your market and your conversion economics — which is why every campaign starts from an audit rather than a template.

Yes, and it should. Paid campaigns produce fast demand and query data; SEO compounds. We use what converts in paid to prioritise organic pages, and organic performance to decide where paid budget is no longer needed.

Find out what your Google Ads account is really costing you.

A free audit covering where budget is leaking, what tracking is missing, and the three changes that would move cost per lead first.